Tag Archives: Eye

The Division within Optometry – Tips4EyeDocs Daily for 09 Jan 2012, No 21

FROM THE EDITOR I belong to several optometrist-only social networks. For the most part, the interchanges have been civil, courteous and even professional. On the other hand, in a few instances, the interchanges have been downright unfriendly. How did we, … Continue reading

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Tips4EyeDocs Daily No. 11 for 12/28/2011 – How is Optometry Like Sears?

FROM THE EDITOR “Sears losing the retail battle & to close 100+ stores nationwide. http://yhoo.it/rIcXMm” The headlines describe the recent Sears decision to close over 100 stores across the country in order to retain working capital.  Sears has experienced a downward … Continue reading

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Tips4EyeDocs Daily – 12/23/2011 – No 9 – Continuing your education

FROM THE EDITOR The wisdom of years of practice brings a precious chance to introspect. Over the years of active practice, I had managed hundreds of glaucoma patients of every conceivable color or shape. Yet I still wasn’t legislatively recognized … Continue reading

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Tips4EyeDocs Daily – 12/21/2011 – No 7 – Clinical Decision Making + more

FROM THE EDITOR Last night, while I was driving home, I noticed a fork in the freeway. I, like other drivers, wondered which fork to take on this freeway. From afar, it appeared that both dorks had slow traffic. I … Continue reading

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Tips4EyeDocs Daily – 12/20/2011 – No 6 – The Power of a Smile + more

FROM THE EDITOR It was cold in Sacramento. The wind was whistled ever so gently and small whirlwinds gently stirred the loose leaves beneath me. I got to wonder what the average person does on a cold day like this. … Continue reading

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Tips4EyeDocs Daily for 12/16/2011 – VSP’s Business Model + Grand Rounds Brain Teaser

FROM THE EDITOR The Business Model of VSP and its competitors Private practice optometry is inherently inefficient and costly. To fuel this inefficiency, reimbursements and extra charges must be sufficiently flexible enough to reward panel doctors. However, this is untenable … Continue reading

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Reputation and Branding for Independent Eye Doctors

Eye care whether we want to admit or not depends upon reputation and branding. For corporate eye care providers (“ECP”), branding comes easily as it employs widespread advertising, identical goods and services to strengthen and create its brand. On the … Continue reading

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Managed Vision Care – Their Place in the Eye Care Marketplace

As eye doctors open the New Year of 2012 in a few weeks, there is much anticipation among about the future direction of managed vision care plans (VCP). Faced with decreasing reimbursements and ever more onerous rules and regulations, doctors … Continue reading

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Why VSP Has Town Hall Meetings ?

Over the last year or so, Vision Service Plan (“VSP”) has fanned out across California and elsewhere to help the local panel doctor (“doctor”) connect with its upper management. Social media and web sessions broadened even further their reach. At … Continue reading

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How Do Eye Companies Handle Conflict Publicly

In the past year or two, eye industry firms have met with much negative news, either from serendipitous events or human error.  In most cases, the firms prolong their own agony by failing to mount a credible and timely response … Continue reading

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